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What is Marketing Analytics? Why is it Important for Businesses?
Nowadays, businesses have a massive amount of data at their fingertips. From website traffic and social media engagement to customer demographics and sales figures, the volume of information available can be overwhelming. But, as the saying goes, "knowledge is power,"...
Leveraging Strategic Outsourcing to Drive Innovation and Growth for Startups
Introduction What is strategic outsourcing? Well, it's a business model that allows companies to selectively delegate specific tasks or processes to external service providers. The advantages of outsourcing are particularly significant for startups that may lack the...
Embracing the Digital Age: Unleashing the Power of Digital Transformation
Introduction The following case study highlights how The Expert Community guided a client through a complete digital transformation, resulting in operational modernization and increased productivity. Clear Problem Statement Our client, a large manufacturing company,...
How Our Aerospace Client Achieved Operational Efficiency
Our aerospace client had difficulties with operational efficiency due to reliance on manual processes and offline communication. These challenges led to delays, errors, and inefficiencies which impaired our ability to deliver projects on schedule and within budget. We...
Digital Surveys: The Revolutionary Feedback Tool For Education Sector
Over the years, mostly all the private and government organizations gather and measure feedback through digital surveys, so they can make better decisions and drive impact. Government Organizations generally adopt inclusive surveys that are rooted in empathy, respect,...
Customer Experience(CX): New Masterplan To Reignite Growth
In today's fast-paced, omnichannel world, customer experience is equally as important as a brand’s promise. Having a digital front office improves clients’ understanding of the changing digital needs of customers. Consequently, companies can now meet and exceed...
Evolving Fashion Industry With Augmented Reality & AI/ML
In the 21st century, technology-driven innovations like artificial intelligence (AI) or machine learning in the fashion industry are changing every aspect of this forward-looking business domain. Fashion brands, emerging designers and industry professionals can use...
Digital Transformation Of Fashion Industry: The New Normal
The combination of today’s volatility, changing growth areas, and new technologies disrupting the global economy have given way to a more connected and discernible global fashion consumer than ever before. As the pace of industry change accelerates, having innovative...
The Digital Revolution Of Media and Entertainment Marketing
Amidst the digital revolution, a lot of industries have been affected around the world. The media and entertainment industry is the most affected and has transformed exponentially with new-age entertainment and media marketing. Our clients from the media and...
Unleashing the Future of Real Estate Industry with Digital Expansion
In today’s fiercely competitive world, there is a lot of new-age ways to market and upscale real estate business. Even the pioneers from the real estate sector are looking for ways to expand into the digital market and reach their full potential. Our real estate...
Helping businesses transform into E-commerce stores
We live in a changed and a more digitally evolved world after the corona pandemic. Customers don’t want to shop in retail commerce stores physically and wait in ques anymore. They prefer sitting in the comfort of their own homes and ordering products from e-commerce...
Branding & Marketing Strategies for Educational Sector in Canada
Introduction The meaning of education changes from time to time and from place to place. Educational Institutions are under a constant need to reinvent their programs to match today’s requirements and adopt different marketing strategies to stay...